3M Open
Fun Fore All
Every year, Grand Casino is a co-sponsor and party sponsor for 3 M's open golf tournament. Grand Casino operates the “Grand Casino Deck” right off the 13th fairway. Each year, we do a branded takeover, promoting new themes, trying out different strategies with our brand, and exposing new people to the Grand Casino Brand. Each year is a new trial run on how we can push the boundaries of what people expect from Grand Casino.
Below are the assets from the past three years.
This is page one of our pitch deck to the Advertising leaders before we moved forward with the 3M project in 2024.
Pitch Deck, page 2
Pitch Deck, page 3
Pitch Deck, page 4
Pitch Deck, page 5
Pitch Deck, page 6
Pitch Deck, page 7
Pitch Deck, page 8
Pitch Deck, page 9
2024 - 3M Open Online Magazine Advertisement. Every year we get a small spot in the 3M Online Magazine to promote our attendance at the 3M Open, we wanted to get people excited and inform them of all the happenings at Grand Casino. I will say, this is way too long, but leaders wanted to have a specific message clearly explained, so normally I would have about 50% less copy and lead the reader to a landing page.
These are the bar rail decals. After buying a drink, and head to the viewing deck, the guardrails are covered in these stickers. We had almost 4,000 scans from these over the 4-day tournament.
This is the table top design from 2025. We launched a "Summer Brand" called "Your Summer Duo," where we promoted both casino properties as one whole unit, to create a more cohesive and unifying experience for our readers. The feedback was incredible.