Print’s not dead.
Most writers would say that print is a dying medium. I disagree. Print media can be your secret weapon if you understand how to turn the deliverable into an experience.
Print is a delicate form of communication that requires an expert writer and an ultra-talented designer to craft engaging content that stands out amid a pile of junk mail, bills, boring billboards, and political mumbo-jumbo.
Grand Casino uses mailers exclusively to communicate exclusive information. AKA, VIP Deals, free play, concert tickets, basically things someone would WANT to engage with. People see our mailers and think, “YES!”
Nobody is jumping out of their seats for 10% - 20% off anything. Print needs to be unique, bright, fun, and above all else, engaging. Weak call-to-actions aren’t cutting it in 2026. “Call Now!” Yeah right…
Select guests were selected to receive a free Carnival Cruise Certificate. | Front Side
This mailer was two free tickets to the Lalas Burlesque show at Grand Casino Mille Lacs. | Front Side
High ranking table game players were invited to a NCAA basketball themed blackjack tournament. | Front Side
Back Side | Carnival Cruise Mailer
Back Side | Lalas Burlesque Mailer
Back Side | Blackjack Tournament Mailer
Poster promoting our monthly gifts. The headline is thought-provoking and interesting. It makes people stop and think, "Do I have bedhead?"
Legendary rapper and R&B singer, Shaggy, was performing at Grand Casino, and this is the front side of the VIP mailer to invite them and a Guest to the concert. The front of the card grabs the reader with a play-on-words with Shaggy's #1 single, "Mr. Boombastic".
The back side of the Shaggy mailer. This spells out the details and gets the reader pumped to go see the show.